Distributors understand the value of a strong go-to-market strategy. To gain better margins and ensure a strong sales and distribution model, parts distribution success can be hindered by the tools used to deliver on this model.
The parts distributors mostly work today have strong trade customer networks already as electronic part catalog simply helps in increasing the exposure. The rationale of this solution is based on a supermarket analogy – if the customer is looking for a part, and can’t see it on shelves they’ll likely leave and go to another store to fulfill their needs. Implementing an illustrated part catalogue is like hiring a fantastic visual merchandiser that can present parts in the best possible way 24/7. It is the inextricable tool that makes parts sales and distribution so powerful.
Intellinet goal is to make it so easy for trade customers to buy parts and other supplies that they don’t want need go elsewhere. Here are a number of ways one can optimize the road to ordering for customers via an electronic part catalog.
Way To Optimize Electronic Part Catalogue
- Provide Targeted Inventory Availability
Help customers to get the inventory they want, in a quicker manner. Let’s take an example to understand this- If OEM’s dealer has a smash repair shop and customers can be only targeted with paint and panel supplies, this methodology essentially simplifies the search and type of requirement on the way to the final purchase. A simple way is just to present the inventory that is relevant for the customer.
- Graphical Representation
Parts dealers only know about part numbers and most of their clients even don’t know this. This is a reality that one can surely cater for utilizing part pictures at an essential dimension and with a greater venture by means of hotspots. For instance, not every single black clip or latch is born equivalent, so enabling the customer to investigate these little parts before purchasing, can enable them to order the correct part quickly. Hotspots take graphical portrayal to the next level and while the speculation of time, the advantages are significant.
3. Rank Your Parts
Dealers currently utilizing an electronic part catalog are additionally streamlining customer involvement by using rankings. Some depend on money value while others depend on quality. This is a critical thought whether anyone has a mix of repairer and reconditioning, customers imagine a business that is basically situated in reconditioning would make a purchase often that is in the center of the range as compared to top of the line.
4. Educate Your Customers
Everybody likes to keep their customers happy, so the software that can give efficiencies and the best fit for design will be a win-win situation for OEMs. Having the capacity to discover a tire dependent on the vehicle particulars and end client inclinations while utilizing the recently referenced positioning system will guarantee your customer feels educated and can prescribe the most ideal item for their own customer's needs.
If you want to take the next step in parts sales and distribution within your market Intellinet strongly recommends putting an electronic part catalog into your arsenal.
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